Tuesday, February 28, 2012

Y! Alert: TechCrunch

Yahoo! Alerts
My Alerts

The latest from TechCrunch

Why Google+ Doesn't Care If You Never Come Back Top
Google Leave Me AloneAd targeting. Google+ is designed to power ad targeting, and for that it only needs you to sign up once. This lets it combine the biographical information you initially enter such as age, gender, and places you've lived with your activity on Search, Gmail, Maps and all its other products to create an accurate identity profile. And this powers targeting of more relevant ads it can charge more for. So despite comScore showing that the average Google+ user only spends 3 minutes per month on Google+, VP Bradley Horowitz wasn't lying when he told the Wall Street Journal "We're growing by every metric we care about".
 
Vocus Buys Email Marketing Company iContact For $169 Million Top
icontact-pictureBig M&A news in the email marketing world. Vocus, the publicly-listed provider of cloud-based marketing and PR software, has acquired iContact, a company that provides email marketing services for small and medium sized businesses. The total acquisition price is $169 million. iContact's email marketing software automates the process of creating, sending and tracking email communications for businesses. iContact, which has raised over $50 million to date, also allows users to track email campaign effectiveness, accessing data around opens, clicks and more.
 
Startups: Durham Wants You In Their Smoffice Top
thesmofficewindowWALL copyDurham (a city in North Carolina) is looking to vitalize their already burgeoning startup scene by giving away the "World's Smallest Office," a moniker I once reserved for my attic bathroom but can now be rendered unto a bit of space in the front of a Cafe in Durham's beautiful Downtown. Although the office shown above appears to be more like a monkey cage than a formal workspace, the Smoffice (as it's called) will be available to one small startup for six months. The startup will also receive living space in downtown Durham and (this is just conjecture) a supply of Scuppernong grapes, known also as North Carolina's state fruit.
 
Groupon Acqhires Uptake To Build Out Palo Alto Office Top
uptake logoGroupon is acquiring travel startup Uptake. Liz Gannes at AllThingsD broke the news. We spoke to a source with knowledge of the deal who confirmed the details of the AllThingsD report. The purchase price was apparently between $10 and $20 million.
 
Twitter's Promoted Tweets & Accounts Arrive On Mobile Apps Top
twitterTwitter announced today an update which will impact its mobile applications on iPhone and Android: it's bringing additional "Promoted Products" to the mobile platform, specifically Promoted Accounts and Promoted Tweets. The Promoted Products suite of advertising products, which includes Promoted Trends, Promoted Tweets (in search and in the timeline), and Promoted Accounts, have been available on the web for some time, including the mobile web interface at m.twitter.com. In select cases, they've also been available within the native applications. However, with the recent app updates being launched today, Promoted Accounts will now be added to both Twitter for iPhone and Twitter for Android, with Promoted Tweets to soon follow.
 
What's Happenin' Youse East Coast Staaht Ups? We Want To Hear From You! Top
westcoast-eastcoast_72dpi350x225pxlWith all this fuzz and fizzle going down with TC inside politics, departures, and whispered depictions of TC as a sinking ship populated by the shambling walking dead, rats clawing through our brainpans and dropping out onto our laps as our fingers shamble across our filthy, befouled keyboards, low groans of agony and anger gurgling out of our deepest, darkest spaces, I thought it would be a good idea to go over some of the things we're focusing on here on the site and offer a bit of guidance for start-ups looking to make it in Boston, DC, NYC, and Hilton Head, North Carolina. We're a very SF/Valley-centered blog, but what are New York, Washington, Virginia, and/or Florida? Chopped liver? I think not. What about Chicago, Atlanta, and Scranton? They may not have In-N-Out, but by gum they do have hamburgers just as good as those found in Palo Alto.
 
Apps Round-up From The Streets Of Barcelona Top
iPhone-4s-AppsWe've been trawling Barcelona for apps and startups during Mobile World Congress, so here's a little round-up of some of those that have been plying their wares - many of whom don't have the cash to exhibit at the official Congress, but who are pitching like mad in the hotel bars of Barcelona. BearCare from Tagofjoy is an Augmented Reality game with a freemium business model. In the game you have to protect your beloved helpless Teddy Bear and cuddle him to keep him happy (go with it, it gets better). The fun part is that it takes place in a real environment, which is blended with lively and playful 3D bears. The games ha two modes. One is a fast-paced action game, in which you have to protect your helpless bear from unearthly, evil toy bears. Another mode lets you take care of him and keep him happy by cuddling him, playing with him and feeding him when he gets hungry. It's a Tamagotchi basically, but re-done for a new world. PlayTales is a an interesting virtual store and publishing platform. It publishes interactive children's ebooks in 7 languages on Android, iPad, iPhone, Windows Phone and soon a flash web site. It's basically a dream come true for parents who want to read stories to their kids on an iPad. Mafuta Go! is a one from left field for you. Coming out of Uganda, this is an app that lets users find the nearest gas station with the cheapest prices. Should you need that. It's worth also pointing out that Swiftkey, which we've covered before, won the official GMA award for most innovative app, beating Google Wallet. Here's a few others:
 
Google's Schmidt: If Google Gets It Right, There Will Be An Android In Every Pocket Top
schmidtThe number of people in the world has now reached 7 billion people, but the number that have been online are only at 2 billion, Eric Schmidt, executive chairman of Google, said today at a keynote presentation at the Mobile World Congress in Barcelona. "We need to be realists about technology," he said. The future, most easily, belongs to "ultra connected people" who can embrace the future of technology, but the majority of people do not fall into that category, he said as he kicked off a speech about what he sees as the role of technology in the world today, and carefully suggested what role Google could play in the game.
 
ASO (App Store Optimization) Is The New SEO, And Here's A Tool To Do It Top
ipad-search-resultsWhat's the hardest thing about building a successful mobile app? If you answered "building a mobile app," you're wrong. It's getting your app found. With over 600,000+ iOS applications, and now some 450,000 on Android, the real challenge for developers is having their app surfaced higher than hundreds of other competitors in the app store search results. Doing this correctly involves ASO, or app store optimization. It's basically SEO repurposed for mobile, and because we're still in the early days of the mobile ecosystem, it's simpler to optimize apps than webpages. But developers are often lacking knowledge, and especially tools, to help them out on this front. That's where the newly launched App Store Optimization Keyword Volume estimator (whew!) comes in.
 
ClassPager Lets Teachers Quiz and Remind Students Via SMS Top
ClassPager LogoWhy ban phones from the classroom when you can harness them? Bootstrapped startup ClassPager today launches its Twilio-powered SMS system that lets teachers and professors efficiently send their students quizzes and reminders, and receive answers and feedback. ClassPager can re-engage bored or shy students, and show teachers who's falling behind. The 30-second set up provides a classroom code students can text to participate, so teachers and students don't actually have each other's phone numbers. That means better grades with no prank calls and no inappropriate advances.
 
Keen On… Cary Sherman: The RIAA Needs To Give Music Consumers What They Want (TCTV) Top
Screen Shot 2012-02-28 at 8.47.19 AMSo has the Internet been the best or the worst of things for the music industry? Some musicians, like Camper Van Beethoven's David Lowery, argue the latter; while some technologists, like BitTorrent's Bram Cohen think the former. And this all important question - the real impact of the Internet on both musicians and music consumers - is one that I asked Cary Sherman, the Washington DC based CEO of the Recording Industry Association of America (RIAA), when we Skyped yesterday.
 
iZettle Launches In The Nordics, UK Launch On The Cards Top
5749761765_b7e08cb344_biZettle, the Swedish mobile payments startup that basically competes with Square, has gone live on the App store in the Nordic markets today (Denmark, Norway and Finland). It's making 5,000 card reader devices available in each country. They've also appointed a UK managing director, Stewart Roberts. Stewart was former Director of Global Innovation at Barclaycard. A launch in the UK is therefore all but confirmed. Unlike square, iZettle's card reader is a chip and pin, which makes it more secure than Square. However it doesn't have quite the same advantages, as its reader uses Apple's proprietary connector so it has to pay Apple for the license on that.
 
Niklas Zennstrom To Speak At The London Web Summit Top
23240v4-max-250x250As I previously announced, the startup conference I've run for the last three years has merged with the Dublin Web Summit to create the London Web Summit on March 19, in The Brewery Venue, in London's East End, already the single biggest cluster of tech startups in London. I'll be co-curating the Summit along with Paddy Cosgrave of the Dublin Web Summit and chairing the start up competition, which you can apply to enter here.
 
Is The $300 3D Printer Finally Here? Makible Thinks So Top
MakiBox is a riff on the open source RepRap 3D printer that fits a print head and motor inside a box about the length and width (but not the thickness, silly) of a sheet of paper. The MakiBox kit will start at $350 while an assembled kit will cost $550.
 
It's Official: Apple Sends Out Invites For March 7th iPad 3 Event… In San Francisco Top
apple inviteLooks like CNBC was wrong. Apple just sent out invites for a March 7th event where they promise to have something we really want to see and touch. The event will be held next Wednesday at 10AM PST at Yerba Buena Center for the Arts in San Francisco where they will no doubt unveil the next iPad.
 
Ad.ly Founder Sean Rad Developing Location Product At Hatch Labs Top
sean rad[1]Mobile technology incubator Hatch Labs is announcing two new additions — Ad.ly founder Sean Rad (pictured) and former Apple employee Alan Tran. Describing itself as a "technology sandbox," Hatch Labs was announced last year as a joint venture between IAC and Xtreme Labs. It has already launched several startups, including app monetization service Blu Trumpet.
 
Google Ventures And Others Put $5M In Enterprise Mobile Security Company Duo Top
duo-securityEnterprise mobile security company Duo Security has raised $5 million from Google Ventures, True Ventures, and Resonant Venture Partners. This brings the startup's total funding to $6 million. Duo Security essentially provides a two-factor authentication service to companies who want to protect employee phones, with not just one but two secure log-ins. The company says that deploying two-factor authentication has traditionally been expensive and time-consuming with hardware requirements and other protocols. Duo Security lowers this barrier and expedites deployment with self-service enrollment.
 
To Meme, Or Not to Meme, That Is The (Startup) Question Top
HubspotSmart B2B companies have long known that winning big was predicated on redefining the rules of competition to your advantage over incumbent vendors. A more difficult question is whether you want to own a meme. In other words, do you want to define a new categorical term. Microsoft did that to great effect when they created the office suite category. More recently, Salesforce.com did something similar, becoming the de facto player one thinks of when they think of cloud computing in the process. It's a very high-risk, high-return strategy.
 
CNBC: Apple To Announce Quad-Core, 4G LTE iPad Next Week… In NYC! (Update: Nope) Top
apple_rainbow_logo1CNBC just tweeted that Apple is set to announce the next iPad next week. Like previous unconfirmed reports, the next iPad will rock a quad-core CPU and 4G LTE data connectivity. But unlike every other leak, CNBC is stating that the unveiling will happen in New York City. Apple is reportedly thinking different in the post-Steve Jobs era. The company actually held intimate briefings with media outlets regarding Mountain Lion rather than holding an overblown dog and pony show. But launching the next iPad on the East Coast is thinking completely outside the box -- but not that us East Coasters are complaining. Update: CNBC was wrong. See here.
 
StarStreet Launches A Daily Fantasy Sports Game That Turns Athletes Into Stocks Top
starstreetYou may remember StarStreet from last year's launch - it's the TechStars and SV Angel-backed sports investing game that turns fantasy sports into a stock market system where you build up portfolios of top players as if they were stocks. Today, the company is launching a new, more addictive game that lets you play head-to-head with other players on a daily basis, both for fantasy wins or for real cash. The new game will run alongside its older counterpart, offering a more casual gaming experience for those not interested in the commitment of building a season-long portfolio.
 

CREATE MORE ALERTS:

Auctions - Find out when new auctions are posted

Horoscopes - Receive your daily horoscope

Music - Get the newest Album Releases, Playlists and more

News - Only the news you want, delivered!

Stocks - Stay connected to the market with price quotes and more

Weather - Get today's weather conditions




You received this email because you subscribed to Yahoo! Alerts. Use this link to unsubscribe from this alert. To change your communications preferences for other Yahoo! business lines, please visit your Marketing Preferences. To learn more about Yahoo!'s use of personal information, including the use of web beacons in HTML-based email, please read our Privacy Policy. Yahoo! is located at 701 First Avenue, Sunnyvale, CA 94089.
Posted by at

No comments:

Post a Comment

Subscribe to: Post Comments (Atom)